Community platform chooses Contentstack to help build the American dream

A technology company dedicated to providing integration support for the immigration community needed a new CMS to help them reach their business goals and objectives.

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75%
faster publishing times
40%
increase in updating content
50%
increase in overall productivity

The company had an internal custom-built content management system and Contentful CMS, but neither system could realize its content vision. The team found the Contentful support system challenging, and it would be difficult to do the projects and integrations it wanted.

The challenge

The company wanted a headless CMS and robust APIs to integrate easily with the different sites it would launch, and a robust support system was essential. So, they started looking at other options. After months of demos with many companies, they found Contentstack the best solution.

The versioning feature has been beneficial... I like how fluid it is when switching over to Spanish and then plugging everything in. Because we’re a bilingual site, the language capability is critical, and Contentstack shines in that regard.
Director of Content
Community platform

The solution

Contentstack proved to be one of the most user-friendly interfaces. It has the potential to simplify brand integrations and continue to grow with the business.

The onboarding process was easier than the company expected. With the help of Contentstack’s support team, they were able to seamlessly shift everything to Contentstack in over a month. The engineering team also found onboarding straightforward. It was a smooth experience.

The company has seen growth in its ability to produce content quickly with Contentstack. For example, the site included a section on coronavirus, and those types of changes need to be as dynamic as possible. With Contentstack, the company is publishing 75% faster than with their previous content management systems.

“The versioning feature has been beneficial," said the company’s Director of Content. "When a colleague or a freelance editor makes changes, seeing the changes or comparing two versions and having them side by side is helpful. I like how fluid it is when switching over to Spanish and then plugging everything in. Because we’re a bilingual site, the language capability is critical, and Contentstack shines in that regard.”

I’ve looked at more than half a dozen CMSes, and Contentstack came to the top for all the right reasons. The product is incredibly user-friendly. The support team was excellent. The integration with our system was seamless. The engineering team is delighted. Integrations for personalization, AB testing, and all the other bells and whistles are there in spades, so it’s a no brainer.
Director of Content
Community platform

Security was another considerable aspect for the team since they deal with sensitive information for an at-risk demographic. The brand launched a native financial app and planned to integrate Contentstack to post content.

When choosing Contentstack, the brand’s CTO wanted to work with a big player to improve its security continuously. Contentstack proved its support for security by becoming SOC 3 compliant.

“I’ve looked at more than half a dozen CMSes, and Contentstack came to the top for all the right reasons," said the brand’s content director. "The product is incredibly user-friendly. The support team was excellent. The integration with our system was seamless. The engineering team is delighted. Integrations for personalization, AB testing, and all the other bells and whistles are there in spades, so it’s a no brainer.”

The results

  • Increased publishing speed by more than 75%
  • Updating content 40% more frequently
  • Increased overall productivity by 50%
Customer Details

About

The company provides trusted information and tailored services for immigrant families in America, such as financial help, access to high-quality health care, and educational products and services.

Industry

Technology

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