Back to Marketplace

Google Analytics

Google Analytics is a website traffic analysis application that provides real-time data and analysis of user engagement with the website.

Google Analytics is one of the most widely used web analytics tools in the market. It gives you detailed, real-time data on who visited your website and what actions they performed. It’s a comprehensive analytics tool that can help you track the effectiveness of your digital marketing strategy. Google Analytics allows you to make data-driven marketing decisions quickly to increase your traffic and boost sales and revenue.

Back to Marketplace

Google Analytics

Google Analytics is a website traffic analysis application that provides real-time data and analysis of user engagement with the website.

Google Analytics is one of the most widely used web analytics tools in the market. It gives you detailed, real-time data on who visited your website and what actions they performed. It’s a comprehensive analytics tool that can help you track the effectiveness of your digital marketing strategy. Google Analytics allows you to make data-driven marketing decisions quickly to increase your traffic and boost sales and revenue.

Marketplace app info

Contentstack’s Marketplace apps offer many ways to integrate commercetools and other third-party applications directly into the CMS. You don’t have to stick with Google’s dashboard – you can view your Google Analytics metrics directly within your CMS.

Using a Contentstack Sidebar Widget, you can integrate the Google Analytics tool with Contentstack easily. The “Google Analytics” widget retrieves the Google Analytics data of your entry (if it is published) using the Reporting API and displays the common metrics data (such as Pageviews, New Users) and user behaviors (such as Average Time on Page) on the sidebar of your entry page. The URL of your entry is set as the pagePath filter in Google Analytics.

Who can install

This Google Analytics app can be installed by:

  • Organization administrators
  • Stack administrators

Screenshots

Dashboard_Widget.pngSidebar_Widget.png
Documentation

Use Cases

Strategizing for Digital Marketing: The data that you gather through Google Analytics can be of great help in creating effective digital marketing strategies. This extension gives you a quick way to integrate Google analytics within your content entry.

Web page optimization: Through Google Analytics, you can easily identify which pages of your website require optimization. You can set a benchmark bounce rate for a page and let Google Analytics manage and generate the required data for you. The result will help you know where and what content optimizations are required.

Compare different marketing campaigns: You can run different marketing campaigns and track the success of individual campaigns through Google Analytics. It provides you with the data you need to identify your most successful campaigns – and the ones that need improving.

google-analytics.svg

Technology Partner

App

Contentstack

Google Analytics is one of the most widely used web analytics tools in the market. It gives you detailed, real-time data on who visited your website and what actions they performed. It’s a comprehensive analytics tool that can help you track the effectiveness of your digital marketing strategy. Google Analytics allows you to make data-driven marketing decisions quickly to increase your traffic and boost sales and revenue.

Related resources

How to Choose a CMS

Choosing a content management system (CMS) for your website is one of the most important tasks you’ll undertake while building your business.

View More

10 MUST KNOW Development Trends to Keep You on the Cutting Edge

Staying on top of emerging web development trends is a critical requirement for staying on the cutting edge.

View More

A Definitive Guide to Choosing Headless Content Management (CMS)

If you’re up-to-date in the content management space, you know there’s been an enormous amount of change in the business and technology landscape of content.

View More