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Yield optimization

Yield optimization refers to the strategic process used in digital marketing and online advertising, where publishers and advertisers continuously analyze and adjust their advertising inventory and placement strategies to maximize their revenue generation while maintaining a quality user experience.

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Resources

Resources related to yield optimization.

Mastering composable content: An essential strategy for modern businesses

Let’s get personal: how composable makes personalized content easier

Headless CMS SEO: Everything you need to know

MoneyHero Group unlocks finance content publishing agility with Contentstack

Technology & solutions

Technology and solutions related to yield optimization.

PubGalaxy

Everything you need to know about Yield Optimization, actionable tips to increase your ad revenue from your unsold ad inventory.

Publift

There are plenty of effective strategies publishers can use to optimize your advertising yield as your business grows. Learn how you can, too.

Jeeng_IconWordmark

Jeeng

Yield optimization is the process by which publishers refine their ad campaigns and selling strategies to increase ad revenue. Learn more.

Marketplace

Marketplace apps and integrations related to yield optimization.

Aprimo

Aprimo is the leading DAM & MRM platform providing organizations with a single source of truth to optimize the way they plan, develop, govern, & deliver exceptional experiences.

Dynamic Yield

Dynamic Yield helps companies quickly build and test personalized, optimized, and synchronized digital customer experiences. Follow the link below to integrate with Dynamic Yield.