Back to blog

Forrester recognizes Contentstack in roundup of agile CMS providers

Forester-AgileCMSReport.png

In their new report “Now Tech: Agile Content Management Systems,” leading research and advisory firm Forrester recognized Contentstack as a tool for companies to create more personalized, cohesive, and compelling customer experiences. Now that customers are engaging with brands across a variety of devices and channels, companies can’t afford to be slowed down by siloed platforms and inefficient tools. According to Forrester, Agile CMS is the way forward.

Forrester defines Agile CMS as “a solution for collaboratively curating, creating, and delivering content across channels and campaigns via iterative development and deployment processes.” Some of the benefits of adopting Agile CMS are faster asset creation, better use and reuse of content, and more personalized customer experiences. Contentstack achieves these benefits with APIs that enable omnichannel marketing as well as user-friendly interfaces for both business and tech users. Reaching customers is now a joint effort requiring marketing, IT, and other teams to bring diverse skills toward a common goal, Contentstack was designed for collaboration with that end in mind.

To help application development and delivery (AD&D) professionals choose a system that fits their needs, Forrester presents leading tools alongside details about the industries and customers they serve. The report notes Contentstack’s expertise in diverse verticals such as retail and eCommerce, media and entertainment, and finance and insurance. Contentstack has proven to be a valuable partner for businesses in IT and data analysis, professional sports, and the nonprofit sector

As Forrester states in their recent report, “Tools that are flexible, yet structured with intuitive workflows and built-in best practices and standards, will win the day.” Read the full report to gain more insights into what Agile CMS has to offer and the solutions available.

You can purchase the new report from Forrester here. You can also access our free Ultimate Guide to CMS.

Share on:

About Contentstack

The Contentstack team comprises highly skilled professionals specializing in product marketing, customer acquisition and retention, and digital marketing strategy. With extensive experience holding senior positions at renowned technology companies across Fortune 500, mid-size, and start-up sectors, our team offers impactful solutions based on diverse backgrounds and extensive industry knowledge.

Contentstack is on a mission to deliver the world’s best digital experiences through a fusion of cutting-edge content management, customer data, personalization, and AI technology. Iconic brands, such as AirFrance KLM, ASICS, Burberry, Mattel, Mitsubishi, and Walmart, depend on the platform to rise above the noise in today's crowded digital markets and gain their competitive edge.

In January 2025, Contentstack proudly secured its first-ever position as a Visionary in the 2025 Gartner® Magic Quadrant™ for Digital Experience Platforms (DXP). Further solidifying its prominent standing, Contentstack was recognized as a Leader in the Forrester Research, Inc. March 2025 report, “The Forrester Wave™: Content Management Systems (CMS), Q1 2025.” Contentstack was the only pure headless provider named as a Leader in the report, which evaluated 13 top CMS providers on 19 criteria for current offering and strategy.

Follow Contentstack on LinkedIn.

Published: Mar 18, 2020


Background.png