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Customer personas

Customer personas are semi-fictional representations of ideal customer profiles (ICP) based on accurate data and market research. ICPs help businesses understand their target audience, including demographics, behavior patterns, motivations, and goals, facilitating more effective and targeted marketing strategies.

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Resources

Resources related to customer personas.

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Make unconventional decisions as your company grows

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In 2020, Change Your Digital Practice—or Die

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Webinar | Why next-gen customer experiences will be MACH-powered

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How to build an omnichannel content strategy in 6 easy steps

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AI assistant is an AI-based natural language processing platform

Products

Contentstack products, platforms, and solutions related to customer personas.

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Contentstack Launch

Launch experiences faster with fully integrated and automated front-end hosting automation hub
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Contentstack Automate

Simplify the complex and automate the routine in your stack with clicks not code
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Marketplace

Contentstack Marketplace

1-click integrations, recipes, App SDK, and more to build faster than ever
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Headless

Contentstack Headless CMS

The industry-best headless CMS hands down
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Technology & solutions

Technology and solutions related to customer personas.

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Gartner

Customer personas are archetypal representations of existing subsets of your customer base who share similar goals, needs, expectations, behaviors and motivation factors.

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Usertesting

What is a customer persona? A customer persona (also known as a buyer persona) is a semi-fictional archetype that represents the key traits of a large segment of your audience, based on the data you’ve collected from user research and web analytics.

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Econsultancy

Brands often use segmentation to help understand and target an audience. What is less common is the practice of creating customer personas.

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Marketplace

Marketplace apps and integrations related to customer personas.

Dynamic Yield

Dynamic Yield helps companies quickly build and test personalized, optimized, and synchronized digital customer experiences. Follow the link below to integrate with Dynamic Yield.
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