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Headless Content Management System now an SAP Partner

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Published: Sep 25, 2017


Today at SAP’s TechEd Conference in Las Vegas, SAP officially named Contentstack as a partner for omnichannel headless content management.

In order to keep up with the constant expectations from customers wanting flawless and consistent digital experiences, we’ve partnered with SAP to remove the headache from developing and managing content across all channels.

At its core, the SAP Cloud Platform Portal enables companies to provide holistic digital experiences by building better ways to push content to users. With Contentstack, content on websites, mobile apps, IoT, etc. can be delivered with the push of a button and instantly optimized for every screen, device and channel. Contentstack simplifies and accelerates content management by allowing business users to manage and update content across all channels without the hassle and complexity of a traditional content management system (CMS).

We’re very excited about this new partnership and how it will enable SAP customers to seamlessly deploy their headless CMS platforms. By using the SAP Cloud Platform Portal with Contentstack, companies can create easy-to-use, enterprise-grade websites, portals and mobile applications and conveniently separate the underlying data structure from the presentation layer. This gives companies the ability to organize content logically without being restricted by visual or device considerations.

Here are just some of the benefits SAP customers will see by using Contentstack:

  • Omni-channel content distribution. SAP customers increasingly manage content across more than the traditional web channel. From mobile applications to IoT devices, VR headsets, kiosks and jumbotrons –Contentstack allows organizations to publish content across all of today’s and tomorrow’s channels
  • Guaranteed uptime. With the CMS decoupled from the website itself, developers can guarantee site uptime and reliability, without any dependency on data being served by the CMS or an underlying database
  • Reusable apps. Content managers can create and package components, such as blogs, resource libraries, events etc. that can be shared and reused as microservices
  • Multi-environment deployment. Users can create multiple environments (development, staging, production, etc.) and push content everywhere simultaneously, or to one environment at a time

We are looking forward to the future with our friends at SAP, helping its users enjoy how easy it is to use Contentstack.

Want to see how it works? Be sure to stop by booth #3 in the Engage section of the SAP Experts and Solution Center at SAP TechEd and check out the live demo of Contentstack! 

For more news on our partnership, read SAP’s press release and on their blog this morning.

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About Contentstack

The Contentstack team comprises highly skilled professionals specializing in product marketing, customer acquisition and retention, and digital marketing strategy. With extensive experience holding senior positions at renowned technology companies across Fortune 500, mid-size, and start-up sectors, our team offers impactful solutions based on diverse backgrounds and extensive industry knowledge.

Contentstack is on a mission to deliver the world’s best digital experiences through a fusion of cutting-edge content management, customer data, personalization, and AI technology. Iconic brands, such as AirFrance KLM, ASICS, Burberry, Mattel, Mitsubishi, and Walmart, depend on the platform to rise above the noise in today's crowded digital markets and gain their competitive edge.

In January 2025, Contentstack proudly secured its first-ever position as a Visionary in the 2025 Gartner® Magic Quadrant™ for Digital Experience Platforms (DXP). Further solidifying its prominent standing, Contentstack was recognized as a Leader in the Forrester Research, Inc. March 2025 report, “The Forrester Wave™: Content Management Systems (CMS), Q1 2025.” Contentstack was the only pure headless provider named as a Leader in the report, which evaluated 13 top CMS providers on 19 criteria for current offering and strategy.

Follow Contentstack on LinkedIn.

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Published: Sep 25, 2017


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