Changelog
Data and Insights (Lytics)
Data and Insights (Lytics) is the real-time intelligence engine behind behavior-driven personalization in your digital experience.
It captures visitor interactions as they happen and transforms them into actionable insights, enabling smarter content decisions, dynamic audience segmentation, and highly targeted experiences.
Integrated with Contentstack, Data and Insights (Lytics) connects your content with live user behavior to make every visit more relevant and impactful.
Data and Insights (Lytics) Overview
- Integrating Data & Insights (Lytics)
- End-to-end Guide for Data & Insights (Lytics)NEW
- Behavioral Scores
- Lookalike Models and Audiences
Using Data and Insights (Lytics)
- 1. Create a Data & Insights (Lytics) IntegrationNEW
- 2. Install Real-Time Event Tag
- 3. Create a Job and Authorization for Data & Insights (Lytics)NEW
- 4. Event Tracking (Lytics) in Contentstack Launch
- 5. Audience Insights App
Compliance
- Consent and Privacy
- Privacy and Data Protection
- GDPR Compliance with Lytics CDP
More about Data & Insights
- Data and Insights FAQsNEW